In Your Neighborhood: Greater Trenton's Brenda Ross-Dulan

As part of NJTV’s In Your Neighborhood series from Trenton, Steve Adubato talks with the Secretary of the Board of Greater Trenton, Brenda Ross-Dulan, about her views about why it is time for the private and public sectors of New Jersey to come together to invest in the capital city.

6/29/17 #2042






"We are pleased to be joined by our good friend Brenda Ross-Dulan, who is Board Secretary, Greater Trenton, and also Southern New Jersey Region President at Wells Fargo. Good to see you. It's great to see you as well. Thank you so much for having me. You also are part of the NJTV family as a member of the board of the founding organization of NJTV. Yes. Brenda, let me ask you this. We did this panel discussion talking about this with Bernie Flynn and some other folks... Yeah. ...who are a part of this Greater Trenton Initiative, and it is an initiative, right? Yes. Describe it. So if I were to talk a little bit about it, it really is a non-profit group that is designed specifically to facilitate the revitalization, the development, of Downtown Trenton. And the way this organization does it, it acts as an expert, an expert resource, to businesses, to developers, to really promote, really, the opportunities that are available in the Downtown Trenton area. So for example, give us a sense of one thing, concrete, that our audience can understand, you really want to accomplish this? At the end of the day, and it's a really great question, so what does success look like? Right. At the end of the day what we really want to do is restore what really has been a rich and vibrant history of Trenton. And that is the historical significance it has in a national scope, and also the idea that it really has a lot to offer as the capital city. So what we really want to do is make it a place where you want to live, to work, and to invest. A picture of success is a vibrant Trenton focused primarily on looking at the redevelopment and revitalization of the Downtown Corridor. But Brenda also has had experience in the Camden area as well. Mm hmm. So is that... any of the Camden experience that you've had, particularly representing Wells Fargo, is that useful in Trenton? Absolutely. So one of the things that attracted me to the Greater Trenton Initiative, first of all, Caren Franzini, who is a former CEO of the New Jersey EDA, came to me, of course, everybody knows her expertise, and the passion that she brought to the city. We talked about her in the panel discussion. Absolutely. An extraordinary contribution. And so when she came and she talked about what she wanted to do, I immediately was able to draw parallels for the similar organization in Camden. And that organization has done a lot to work with the city..."